Told in an informal first person narrative, The Obstacle Course shares George Lovato, Jr.’s experiences during the startup of his first business, a car rental and leasing venture that became a successful national company in the early and mid 1980’s. Topics include designing a business plan, selecting the right partners, defining roles and setting boundaries within a business, listening to and following the inner voice, practicing positive visualization techniques, assembling advisors and mentors, raising capital, pitching a concept on Wall Street, and taking a company public.
“I learned that over time everything – people, opportunities, our own needs – undergoes transformation. This is all part of the journey down the obstacle course. I learned to adjust my vision, realign my intentions and modify my goals to accommodate and profit from these inevitable changes. I hope my experiences recounted herein will shed light on your own professional journey, and give you courage and a sense of camaraderie during the tough parts of the obstacle course you find yourself upon.”